Why Business?

undergraduate-why-businessStudying business allows students to gain a broad understanding of fundamental business concepts and develop deep knowledge and skills in specific areas of business such as:

  • Accounting: Develop skills in financial reporting and budgeting and earn exemptions towards the Chartered Professional Accounting (CPA) designation.
  • Entrepreneurship: Foster an entrepreneurial mindset and develop the skills and knowledge necessary to participate in the entrepreneurial process.
  • Finance: Explore financial management, financial analysis techniques, working capital management and long-term and short-term financing.
  • Human resources: Understand the principal human resources processes such as staffing, development, employment relations and compensation.
  • Information systems: Learn about the types of information systems, managing information systems resources, planning and ethics, and security and privacy issues in information management.
  • Marketing: Discover the intricacies of consumer behaviour, marketing research, product management, pricing, marketing communications, channels of distribution and digital media.
  • Operations management: Examine productivity, forecasting, capacity planning, waiting lines analysis, project and inventory management, and quality control.
  • Selling and sales: Learn about international sales, market research and customer analysis. Earn exemptions towards the Certified Sales Associate (CSA) designation.
  • Supply chain management: Understand business operations and how they contribute to global success. Earn exemptions towards the Certified Supply Chain Management Professional (CSCMP) designation.

Did you know?

Careers in Business

Many jobs in Canada require a post-secondary education. Choosing business gives you the start you need to build a successful career. The learning opportunities we offer take students outside the classroom, beyond the borders of Newfoundland and Labrador, and into a global community of business leaders.

Our graduates are leaders in provincial, national and international private and public sectors. Our alumni hold senior management positions and have successful careers in diverse fields such as:

  • Accounting
  • Arts and events management
  • Banking and investment
  • Finance
  • Oil and gas
  • Small business ownership
  • Project management
  • Telecommunications
  • Supply chain management


Faculty of Business Administration

230 Elizabeth Ave, St. John's, NL, CANADA, A1B 3X9

Postal Address: P.O. Box 4200, St. John's, NL, CANADA, A1C 5S7

Tel: (709) 864-8000